African American Quilt Museum - AAQM Signature and Identity Style Guide defines the core elements of the African American Quilt Museum’s visual identity. It serves as the primary graphic expression representing AAQM across all communications and visual materials, both nationally and internationally. Consistent and correct use of the AAQM Corporate Signature is essential to maintaining a cohesive, unified, and recognizable institutional presence.
AAQM Identity System (2011)
This project presents a complete institutional identity system developed for the African American Quilt Museum, including logo design, color systems, typography standards, and applied materials. The work demonstrates early systems-based graphic design thinking, emphasizing rule-governed visual identity, reproducibility, and long-term institutional coherence across print and digital environments.
This project presents a complete institutional identity system developed for the African American Quilt Museum, including logo design, color systems, typography standards, and applied materials. The work demonstrates early systems-based graphic design thinking, emphasizing rule-governed visual identity, reproducibility, and long-term institutional coherence across print and digital environments.
AAQM Signature and Identity Style Guide — 2011